Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting Copycat Recipe

Published July 6, 2012. Updated January 23, 2024

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This Valentine’s Day you NEED this Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting copycat recipe! Red velvet is such a signature Valentine’s flavor, and a moist, delicious cupcake topped with the creamiest frosting is completely irresistible. 

If you’ve ever tried a Sprinkles Red Velvet Cupcake then I have the feeling you are going to love this recipe. My family is obsessed with Sprinkles Cupcakes. Their Red Velvet Cupcake is simply perfect. Since we don’t have one close to us, it’s something we fantasize about all year—and we take advantage of it whenever we’re close enough to get to a Sprinkles location! But sometimes you just need to satisfy that craving without driving hundreds of miles, you know?

It is one cupcake that is truly hard to compete with, but I was definitely up for the challenge.

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting

On my recent vacation to Southern California, I was sure to stop by Sprinkles in Newport Beach so I could refresh my memory on just exactly what that rich, sweet, and even velvety cupcake tasted like so I could come home and create my own Sprinkles Red Velvet Cupcake Copycat recipe.

I LOVE making copycat recipes at home. It gives me such a fun challenge in the kitchen. Everyone who tried these cupcakes said they tasted just like Sprinkles! If you don’t believe them, try for yourself. It’s a great way to get that Sprinkles fix when you’re not close enough to get it yourself.

Valentine’s Day Cupcakes

These are without a doubt melt in your mouth amazing! It is not low fat by any means but worth it, I loaded the butter in these babies (just like I assume Sprinkles does). I love making these for Valentine’s Day but they’re amazing year round. Enjoy and share (if you’re feeling nice)!

Sprinkles Copycat Red Velvet Cupcakes

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting

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5 from 10 votes

Sprinkles Red Velvet Cupcakes with Cream Cheese Frosting Copycat Recipe

The best red velvet cupcake recipe! They're perfectly rich, gorgeously red, and of course fit for any celebration!
Servings: 15
Prep30 minutes
Cook20 minutes
Ready in: 50 minutes

Ingredients

Cream Cheese Frosting

  • 1/2 cup salted butter , firm but not cold (if using unsalted add 1/8 tsp salt)
  • 6 oz cream cheese , cold (I recommend using Philadelphia brand in this recipe)
  • 1/2 tsp vanilla extract
  • 3 1/2 cups powdered sugar
  • Red and blue food coloring , for decor (optional)

Instructions

  • Preheat oven to 350 degrees. In a mixing bowl, whisk together flour, cocoa powder and baking soda, set aside. In a separate large mixing bowl, with an electric hand mixer on medium speed, whip together butter and sugar until pale and fluffy, about 3-4 minutes. Add in eggs one at a time stirring after each addition. (Now stand back and change out of any nice shirt you have on and) Add red food coloring and vanilla extract and mix until combine. In a small mixing bowl (or in the measuring cup you used to measure milk), combine milk and 1 tsp vinegar. Add milk mixture and flour mixture to cupcake mixture, alternating in two separate batches, mixing until combine after each addition. Divide batter evenly among 15 paper lined muffin cups, filling each cup about 2/3 full. Bake in preheated oven 18-21 minutes until toothpick inserted into center of cupcake comes out clean. Remove from oven and allow to cool about 2 minutes in muffin tin, then transfer to wire rack to cool for 10 minutes, then transfer to an airtight container to cool completely (this just helps them retain more moisture). Once cooled completely, spread generously with Cream Cheese Frosting (just as sprinkles does, lots of frosting!).
  • *I warmed the butter in the microwave for about 9-10 seconds on HIGH power in a small microwave safe bowl, basically you don't want it softened but not cold either. Just in between the two. Also, alternately you could use unsalted butter and add 1/4 tsp salt to the recipe. I just always keep salted butter on hand so I wanted the recipe to use salted. So if you use salted you don't need to add any salt to the recipe.

Cream Cheese Frosting

  • In a large mixing bowl, using and electric mixer, whip together butter and cream cheese until pale and fluffy (about 1 minute on high speed, then 3-4 minutes on medium high speed). Mix in vanilla extract. Add powdered sugar and beat until smooth. If doing optional infamous Sprinkles Cupcakes dot on top then scoop out a few tablespoons frosting into two separate bowls and tint with food coloring (lots of red in the one and barely any blue in the other). Spread a small circle of red on top followed by a small light blue, use a toothpick to spread if needed (it helped me get a more circular shape around the edges with its finer point).
  • Recipe Source: Cooking Classy

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237 Comments

  • judy

    LOOKS amazing! I’m going to make them today! I’m just wondering what do you recommend for the baking time, if I do a mini cup cake? Thanks again for the amazing recipe, can’t wait to make them today! I’ll let you know how they turn out

    • Jaclyn

      Jaclyn Bell

      With minis I usually say check them at 10 minutes and see if they need any longer. Hope that helps =) and I hope you love them!

  • Denise

    Hi, I’m a reader from the Philippines! :-) And can I ask if I bake these today, can I still give them out after 3 days? Is there an expiration date for these cupcakes? THANKS!!!!

    • Jaclyn

      I personally think they are best the first and second day, but I think the 3rd day would probably be their last =). I always like the freshest baked goods but I’m pretty picky about it.

      • Denise

        Hi Jaclyn! It’s me again, and I would like to tell you that this recipe was the bomb! everyone liked it specially the kids! But, I have a new question. This recipe yields 15 cupcakes, my problem is I only want to made 6 cupcakes. :-( Is that even possible? I don’t know what to do with the ingredients. :-(

        • Jaclyn

          Jaclyn Bell

          Denise ~ I’m so glad these cupcakes were enjoyed! As far as 6 cupcakes goes – I have to do this with recipes all the time, so if my math is correct here is the recipe for 6 cupcakes:
          1/2 cup + 1 1/2 tsp all-purpose flour
          1 Tbsp + 3/4 tsp cocoa powder
          scant 1/4 tsp baking soda
          4 3/4 Tbsp butter
          7 Tbsp + 1 tsp sugar
          2 1/2 Tbsp of a beaten egg
          1 1/4 tsp red food coloring
          3/4 tsp vanilla extract
          3 Tbsp + 3/4 tsp whole milk
          1/4 tsp + 1/8 tsp vinegar
          Make according to directions, and then for the frosting I would say just half it because no one will complain about a little extra frosting =).

          • Denise

            Thanks for the recipe for 6!!! It actually went pretty well! :-) As usual it was enjoyed by many. If I’m going to ask you what is your next favorite next do this? I wanna try more of your creations.

          • Jaclyn

            Jaclyn Bell

            Glad it worked well for you =), I may just want that recipe for 6 someday too some I’m not tempted to eat 15 =). That is seriously such a hard question to answer my next favorite cupcake. I love so many of them. I really like the pumpkin cupcakes with chocolate ganache and spiced cream cheese frosting, I love the coconut cupcakes with coconut frosting, and the cannoli cupcakes. I always love chocolate cupcakes too. Hard question to answer =). I also love love carrot cake but I haven’t found a version that’s perfect for cupcakes yet, I definitely need to do that.

  • Chocolicious

    Wow, they look delightful!! Any Oreo Flavoured ones?
    I can’t wait to try the red velvet ones!!

  • Anonymous

    thanks for the suggestions! one more thing, this recipe calls for whole milk, not buttermilk- right??

    • Jaclyn

      yes it does, sorry I was confusing it with the chocolate cupcake =). I should have looked at all of the ingredients first, I’m an airhead sometimes.

  • Anonymous

    need help!! i have tried this recipe 3 times in one week and have to let you know that they do remind me of sprinkles cupcakes!! i am a sucker for their red velvet!! i follow the recipe as written above but keep having the same problem. they bake up beautiful in the oven but once i take them out and they cool, they sink!! all three times. are there any suggestions you can offer me? i really want to perfect them.
    #rebecca “the walking cupcake”

    • Jaclyn

      I’m so sorry to hear that! Here are a few suggestions that may help:
      don’t over mix the batter
      don’t open oven door while baking
      make sure they are completely cooked through, testing with a toothpick for doneness
      don’t use a substitute for the buttermilk
      you could also try reducing the butter slightly
      if you live at high altitude adj for high altitude baking

      Hopefully something there helps!

  • Anonymous

    hi, if im going to use this recipe for a cake, how long should i bake this and what size of pan should i use? thanks

    • Jaclyn

      Anonymous – I’ve never made it as a cake before but if I were to I think I would do a 9×9. I would say to check it at 30 minutes then bake longer as needed. Hope that helps!